Matt Symes and Kyle Racki dissect the far-reaching influence of a CEO’s mindset and energy on an organization
Read MoreKyle and Matt discuss the benefits and drawbacks of using channel partners and resellers as a way to expand a company's reach. They explore how channel partners and resellers can help businesses enter new markets, increase brand recognition, and boost revenue. Additionally, they discuss the potential risks involved, such as losing control over the customer experience and the possibility of channel partners selling competing products.
Read MoreRacki discusses his thoughts on demand generation versus capturing existing demand, while Matt seeks advice on where to focus his marketing efforts for his coffee company and consultancy.
Read MoreIn the latest episode of their podcast, Kyle Racki and Matt Symes discuss the book "The Crux: How Leaders Excel by Finding the One Thing That Matters" by Richard P. Rumelt. The book explores the importance of identifying the central challenge facing a business or organization and developing a strategy to overcome it.
Read MoreMatt Symes and Kyle Racki discuss the various options available for financing the purchase of a business. They delve into the pros and cons of using traditional bank loans, seller financing, and other alternative financing methods. Along the way, they also touch on the importance of due diligence, the role of valuations, and how to negotiate the best deal possible. Whether you're a first-time buyer or an experienced entrepreneur, this episode offers valuable insights for anyone looking to acquire a business.
Read MoreIn this episode of our business podcast, Kyle and Matt explore valuable sales tips and advice for founders. They start by discussing Oren Klaff's "pitch anything" strategy, which helps avoid coming across as needy or desperate when pitching your product or service. They delve into the importance of warming up leads and demonstrating authority to get permission to sell, and how doing so can significantly increase your chances of success. Finally, they emphasize the importance of demonstrating passion when you have permission to pitch and provide practical tips for doing so effectively. By following these tips, founders can significantly improve their sales game and achieve greater success in their business endeavors.
Read MoreKyle and Matt discuss the need for founders to get comfortable being uncomfortable, not putting off hard conversations, raising expectations and intensity, and being ok with not making everyone happy all the time.
Read MoreOn this episode, Matt and Kyle discuss the pitfalls when working with customers where they don't perceive the value you're delivering, and how to map out the buying journey to identify where client experiences can go off the rails.
Read MoreIn the second book club episode, Kyle and Matt review Buy Back Your Time by Dan Martell and share our top takeaways, including how to leverage an executive assistant, audit your time and energy, and design the perfect week.
Read MoreKyle runs Matt through April Dunford's positioning workshop for his company, Symplicity Designs. We talk about competitive alternatives, unique capabilities, value to the customer, the markets he sells into, and more. If you're looking for a tactical way to evaluate your positioning, listen to this episode.
Read MoreKyle and Matt talk about metrics that matter in a growing organization.
Read MoreKyle and Matt hold our first book club where we review Marshall Goldsmith's book, The Earned Life. We share our top takeaways, which include mapping our actions and intentions to our ambitions and aspirations, and how to do that effectively.
Read MoreKyle and Matt discuss how to transition from one market segment, product, or delivery method to a new one when the journey will take months or years and you still need to support the old way in the meantime.
Read MoreIn this episode, Kyle and Matt discuss the difficulty in raising dilutive and non-dilutive working capital in the current economy and alternative ways to drive cash flow within a business.
Read MoreIn this episode, Kyle and Matt discuss the adage, 'companies die of indigestion, not starvation'. They talk through how founder/CEOs can decide which opportunities to pursue in a way that doesn't slow down their company from its core focus.
Read MoreKyle and Matt talk about the nuance of niching down to increase your reach, and how Kyle used an online course during the holidays combined with ChatGPT to plan out a whole year's worth of content. This is close to an hour but well worth the full listen. Kyle and Matt are also starting a monthly book club. January's book is Marshall Goldsmiths, The Earned Life.
Read MoreKyle and Matt discuss our favorite books we've read this year, both business and non-business, lessons contained, along with how we each think about new years resolutions, planning the next year, and reflecting on the past one. This marks year one of the podcast. Thank you to our listeners. Happy Holidays!
Read MoreKyle and Matt discuss Elon Musk's current involvement in Twitter, and compare it to more down-to-earth examples. How much should a CEO be involved inside the business vs working on the business, and they discuss some frameworks to keep CEO's at cloud level.
Read MoreKyle and Matt discuss the importance of focus, continuous improvement, and how doing the hard boring work will make you richer than shiny ball syndrome will.
Read MoreKyle and Matt talk about the S curve in business, why growth is never linear, and how leaders should anticipate flat periods and use them as opportunities to reflect and evolve.
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