Most SaaS founders I know at some point consider a partnership strategy to grow their business. As I’ve grown Proposify, I’ve gone far down the road with both affiliate and channel partners and can share some of what I’ve learned.
Read MoreThis week, we're going to dive into the second phase, which is figuring out your value metric.
Read MoreOnce you know then which segments of customers you should be focusing on the most, the next phase is figuring out the right pricing structure.
Read MoreSome have told me, “sure Kyle, it sounds nice but it’s not easy to bootstrap”. I’m not suggesting it is easy, but it’s possible. I'll outline some ways to self-fund your business without giving away equity.
Read MoreSo now that we’re in a world of 5-6x multiples, why are so many startup founders still obsessed with raising venture capital?
Read MoreI’ve come to learn that the difference between really successful people and not-so-successful people simply comes down to what they believe about themselves and the world around them.
Read MoreWhen you work this way, you may find all of a sudden your revenue starts spiking even though the same amount of leads are coming your way.
Read MoreMatch the right sales motion to the segment of customer you serve to create the path to $100M.
Read MoreYour positioning isn’t a brand or a tagline. Those things come out of your positioning. Your positioning makes it clear what problem you solve, for who, and the value of solving it.
Read MoreIf they come you will build it. It’s all too common for founders to skip straight to the fun part - building - before they know there is demand for their product.
Read MoreThe startups that win are in love with the problem they solve, not the technology or solution. I believe a great problem has the following 5 characteristics:
Read MoreThe role of Product is to focus precious engineering time on solving the most valuable customer problems in a way that grows the business.
Read MoreIf you’re at an early stage in your startup journey, everyone out of necessity probably does some form of customer support.
Read MoreAt some point, every founder considers raising outside capital to fund their startup. Here are the common pitfalls I see founder fall into:
Read MoreSome people think that product managers are just an interchangeable term for product owners, but this is not the case.
Read MoreIn theory, OKRs are better than just regular goals because they force you to think in terms of outcomes rather than outputs.
Read MorePutting your business through bulking and cutting ensures measured, controlled growth over time.
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